Safety Training​

Canada-based safety training company improves workflows for both students and staff with system overhaul.

Innovation and potential

This Canadian company provides training for heavy-duty machinery operation, first aid and many other industrial functions within the oil and gas industry. With a range of offered courses, this company relies heavily on its web presence to attract students from the local region.

The challenges

Increasing visitors and improving internal processes
The company had a backend system for the business which managed everything from sales and client registrations, to accounting. The system was fairly dated, and prone to frequent crashes to the point of interrupting the regular operation of the business. Another pain point of the previous setup was that it did not place highly in search rankings.

Key Highlights

Oil and Gas
The Challenge
Increase web traffic across the board with a more stable site that can handle classes, student registration and payments. Improve internal processes as a part of the system re-design.
The Solution
Redevelopment of the company site with a more efficient registration system.
  • Improved website traffic by approximately 10%
  • Saved over 25 hours per month of effort for staff who run the day to day operation
  • Achieving higher visibility in the marketplace by setting up the business on common search and lookup platforms