Electrical Equipment​

Canadian electrical equipment firm improves web presence and increases visibility across search platforms.

An industry leader

With the highest installed base of Electrical Storage Systems (ESS) in the maritime industry, this Canadian company is an industry leader across the globe. At present, approximately 90% of large commercial hybrid vessels utilize the client’s flagship energy system to lower costs, fuel consumption and emissions.

Key Highlights

Industry
Electrical Equipment
The Challenge
Maintain a highly visible and stable online presence that could be relied upon to deliver key marketing information to a global audience.
The Solution
Strengthen the website and deploy solutions to achieve high-visibility. Consolidate existing website configurations to simplify structure and improve search rankings.
Benefits
  • Reduced downtime from up to 10% to 0%
  • Improved site performance by up to 20%
  • Improved search ranking from page 3 to page 1
  • Improved marketing efforts by rebuilding key corporate social media platforms